Marketing Associate

About the Role

The Marketing Associate will assist with ensuring PackGene's day-to-day marketing activities run efficiently. This entry-level opportunity involves coordinating industry conferences, executing digital campaigns, creating content, and keeping projects, vendors, and deliverables on track. You will partner closely with the lead of PackGene's marketing functions and take ownership of defined projects and deliverables.

Key Responsibilities

Conferences & Events

• Manage day-to-day logistics for industry conferences, trade shows, scientific meetings, and other events
• Coordinate registrations, booth requirements, sponsorship deliverables, shipping schedules, promotional materials, and vendor deadlines
• Maintain event planning trackers, expense and budget records, and execution checklists
• Communicate proactively with event organizers, vendors, designers, and internal teams to keep preparations on schedule
• Prepare event materials and contribute to pre-event promotion and post-event lead follow-up
• Attend select conferences and trade shows as needed

Email, Digital Campaigns & Content

• Build, test, and deploy email marketing campaigns
• Draft and edit email copy, social media posts, event promotions, and other short-form marketing content
• Manage campaign schedules and keep content, design, review, and deployment deadlines on track
• Maintain mailing lists and support contact-data updates, audience targeting, and lead-nurture activities
• Prepare and coordinate assets across email, web, LinkedIn, and other relevant channels
• Report on campaign performance and help identify opportunities to improve future campaigns

Marketing Operations & Sales Support

• Maintain the overall marketing calendar, track key deliverables, and proactively flag scheduling conflicts or missed deadlines
• Manage day-to-day timelines with designers, printers, agencies, promotional-item suppliers, and other marketing vendors
• Maintain our library of marketing collateral, templates, presentations, and digital assets
• Manage the review and approval of flyers, advertisements, presentations, sales resources, and other customer-facing materials
• Ensure the business development team has access to current campaign materials, event resources, presentations, and sales collateral
• Help improve marketing trackers, templates, workflows, and processes as the department grows
• Other duties as assigned

Requirements & Tech Stack

• Comfort using PowerPoint and Excel and learning new tools and platforms
• Remote work environment
• No direct reports

Qualifications

• Bachelor’s degree in marketing, communications, business, life sciences, or a related field, or equivalent relevant experience
• 0–2 years of relevant experience; recent graduates are encouraged to apply, and internships, student organizations, and substantial academic projects count
• Demonstrated ability to organize a project with multiple moving parts and real deadlines
• Clear, careful written communication and strong proofreading skills
• A proactive approach to work
• Ability to balance multiple priorities and adapt when schedules or requirements change
• Willingness to travel for select conferences and industry events
• Comfort collaborating with colleagues across time zones, including teams in the United States and China
• Up to 10-20% travel to support conferences and events.

Physical Requirements

• Regular travel by airplane and automobile in conducting business is required.
• Ability to communicate orally with customers, management, and other co-workers, both individually and in front of a group is crucial.
• Regular use of the telephone and e-mail for communication is essential.
• Sitting for extended periods is common.
• Exertion of up to 25 lbs. of force occasionally may be required.
• Good manual dexterity for the use of common office equipment.
• Visual and hearing abilities with or without correction.