Assistant Officer, Personal Banker

About the Role

• Position Title: Personal Banker, CASA
• Department: CBG - NDS
• Rank: Assistant Officer
• Reports To: Branch Manager
• Job Purpose: To acquire CASA, Salary accounts and cross sell multiple banking products.

Key Responsibilities

• Acquire new clients around the branch catchment area.
• Build relationships.
• Build Liability Book.
• Generate revenue through cross-selling of various banking products.
• Acquiring new accounts (Current and Savings) from branch catchment area.
• Activate accounts opened, UPI Linkage, M0 Balance, Savings balance.
• Increase wallet share of banking products including Insurance, Mortgages, UL, SIP, MF.
• Manage the portfolio.
• Participate in corporate induction and migration events around the catchment area.
• Build strong relationships with internal teams to leverage existing relationships from SME.
• Conduct low-cost micro marketing activities around catchment areas for lead generations.

Requirements & Tech Stack

• Understanding of banking and para-banking guidelines issued by RBI.
• Understanding of local laws and regulations that impact businesses in general.
• Understanding of KYC requirements & Anti-money Laundering Policies.
• Knowledge of financial markets, Digital, and products to assist in meaningful engagement with clients.
• Goal / Target oriented.
• Sales & Networking Skills.
• Good Communication & Listening Skills.
• Excellent verbal and written communication skills.

Qualifications

• Graduate (10+2+3 years of education).
• IRDA & AMFI certification is preferred.

Work Relationship

• Management of clients and prospects for acquisition and deepening of wallet share.
• Close interaction with Branch Manager, BOSH, BRM, CSO, CH, RH, Treasures RM’s, Treasures Elite Team Leader and Operations team to ensure consistent delivery of volume and revenue targets.
• Close and regular interaction with Branch Product specialists for effective skill / knowledge.
• Development of self and explore potential in existing book through joint engagement with clients.

DBS India - Culture & Behaviors

• Performance through Value Based Propositions.
• Ensure customer focus by delighting customers & reducing complaints.
• Build pride and passion to protect, maintain and enhance DBS’ image and reputation.
• Enhance knowledge base, build skill sets & develop competencies.
• Execute at speed while maintaining error-free operations.
• Maintain the highest standards of honesty and integrity.