Founding GTM Associate

About the Role

PawStaff AI is hiring its first Founding GTM Associate. You will gain end-to-end knowledge of PawStaff AI, including its product functionality, pricing, operational integration into pet-care businesses, and its value proposition. You will engage with prospects to answer all product-related questions, understand their businesses, and demonstrate how PawStaff AI addresses their needs. This is a strategic role where you will collaborate directly with founders to shape the go-to-market strategy for the US market.

Key Responsibilities

• Initiate contact via calls and emails with owners and managers of US pet-care businesses to understand their current call handling processes and present PawStaff AI as a solution.
• Conduct live product demonstrations via phone and video, confidently addressing technical and business inquiries.
• Manage customer interactions from initial contact through to customer onboarding, including follow-ups.
• Develop in-depth knowledge of the product, encompassing call flows, booking integrations, pricing, and setup.
• Relay customer feedback and objections to the product team in a clear and actionable format.
• Identify trends from customer interactions (e.g., common objections, desired features, ideal customer segments) to help refine the sales pitch and product positioning.

Requirements & Tech Stack

• Excellent spoken and written English: Clear, confident communication, comfortable engaging with US small-business owners.
• Availability: Must be able to work US Eastern Time hours (typically 6:30 PM to 3:30 AM IST, Monday to Friday), subject to daylight saving time.
• Comfort with Outbound Communication: Proficient in making outbound calls, initiating conversations, and learning from rejections.
• Self-Starter: Demonstrates responsibility, follows through on commitments, and maintains organization.
• Curiosity about AI: Ability to explain technical products in simple terms.
• Organization and Drive: Ability to manage multiple conversations concurrently without constant supervision.

Qualifications

• A graduate degree from a reputed institution, with a focus on 2025 & 2026 graduates.
• Relevant degrees include MBA, B.Tech/B.E., or other applicable fields.