Analyst/Associate Manager, Ecommerce

About the Role

Publicis Global Delivery (PGD) is seeking an Analyst/Associate Manager for Ecommerce roles. This position is open for Gurgaon, Bangalore, Mumbai, Pune, and Hyderabad.

Key Responsibilities

• Manage E-Commerce Platforms on Amazon Search, Amazon DSP.
• Hands-on experience with media planning, campaign setup, and optimization.
• Perform quality checks of reports and analysis, sharing insights on campaign performance and troubleshooting.
• Collaborate with internal teams to provide clients with Search recommendations and optimization strategies aligned with objectives.
• Traffic all creatives into platforms and set up campaigns prior to launch.
• Maintain knowledge of media technology and analytical tools.
• Navigate through various third-party systems to complete monthly billing documentation.
• Deliver input on campaign goals, approaches, and methods to help establish success metrics and KPIs.
• Utilize MS Excel, Google Sheets, Data Studio, and Presentations.
• Drive automation to save time and increase productivity.
• Manage performance.
• Assist in preparing pitches for new clients.
• Maintain daily pacing reports, weekly and monthly performance reports, and post-campaign analysis reports.
• Conduct monthly connects and support MBRs, QBRs, and annual reviews.

Requirements & Tech Stack

• Experience with E-Commerce Platforms on Amazon Search, Amazon DSP, Criteo, Citrus, Pacvue, and Skai.
• Proficiency in MS Excel, Google Sheets, Data Studio, and Presentations.
• Experience with automation.
• Experience with media planning.
• Experience with campaign setup.
• Experience with optimization.
• Experience with Search recommendations.
• Experience with performance management.

Qualifications

• Any graduate; specialization in Marketing, Digital Technologies, Business Management, or a relevant field is preferred.
• 6 months - 4 Years of experience in the Biddable media domain.
• Strong knowledge in various E-Commerce Platforms.
• Ability to serve clients beyond expectations, crack client challenges, develop insights, and spark creative ideas.