EXECUTIVE N, PROJECT SALES
Asian Paints
Location: Bangalore, KA, IN
Key Responsibilities
- Business Objectives
- Conduct planning and analysis for all segments in Project Sales and prepare growth plans for business development.
- Identify growth opportunities and drive initiatives to gain market share, with specific focus on identified key accounts, segments, geographies, and products.
- Design and run interventions to upgrade customers on the usage of high-end premium products.
- Ensure strong customer focus with high priority to build and maintain business relations with key stakeholders like builders, architects, and consultants.
- Applicator Engagement
- Develop relationships with and engage applicators using various tools such as loyalty club and promotions.
- Focus on applicator business development by developing a strong understanding of their business.
- Expand the number of applicators loyal to Asian Paints by constantly adding newer applicators and nurturing existing ones.
- Achieve overall value targets for segments, geographies, key accounts, and products.
- Focus on growth and retention of a targeted set of applicators.
- Market Development
- Improve market practices to provide a superior customer experience through initiatives like contractor professionalization and promoting the usage of automated tools.
- Actively liaison with the marketing function via various activities like providing feedback, activations, and actively tracking competition practices.
- Actively work towards improving customer experience via working on various service initiatives.
- Integrate
- Integrate with Retail, Services, and Commercial teams to ensure lead generation, timely customer service, freight cost within budget, and dealer account reconciliation.
- Analyze and estimate stock requirements and integrate with Supply Chain to ensure timely material availability.
- Monitor input utilization within permissible limits.
- Team Management
- Ensure growth and development of the immediate team.
- Ensure productive utilization of manpower resources to drive business growth.



