Sales And Marketing Intern

About the Role

Groei Group builds growth infrastructure for financial services agencies. In this role, you'll work on a range of projects for one of Groei's clients, supporting them across a full financial services growth project, including recruiting, marketing, sales systems, and accountability.

Key Responsibilities

• Targeted SEO: Get the client's website showing up when Crown Point and Northwest Indiana employers search for help with group benefits, or when retirees search financial questions.
• GEO: Ensure AI assistants like ChatGPT mention the client when someone asks about brokers in the area.
• LinkedIn content: Write a LinkedIn content series for each line of business (group benefits, annuities and Medicare), then run small outreach tests to see what gets responses.
• Local ad tests: Set up small Meta or Google ad campaigns aimed at different ideal customer profiles (ICPs).
• Referral partners: Map the CPAs, attorneys, and financial planners who already serve the same clients, and draft a plan for marketing together.
• Lead tracker: Build a simple sheet showing what each lead source produces per hour, so the team knows which ideas are worth growing.
• AI workflow: Use AI to speed up research, content writing, results analysis, and follow-up, and document what works.
• Drive the drivers: Support the client across a full financial services growth project.
• Sit with Clients: Ride with agents to real appointments to observe the sales and consulting process, learn different ICPs, and improve marketing funnels.

Qualifications

• Currently majoring in business, finance, marketing, risk management, or communications.
• Able to commute to the Crown Point office twice a week.
• Comfortable working where marketing and sales systems meet.
• Proficient in Microsoft Office.
• Interested in marketing, sales, and financial services or insurance.

This internship is primarily for academic credit, with performance-based pay opportunities also available.