Social Media Content Creator

About the Role

The Social Media Content Creator is a full-time, on-site role based in Guwahati. This role is responsible for planning, creating, and publishing engaging content across social media channels to promote SiiKET.com’s sports, travel, party, and experience offerings.

Key Responsibilities

• Developing content calendars.
• Producing short-form videos, graphics, and copy.
• Optimizing posts for reach and engagement.
• Monitoring trends.
• Interacting with online communities.
• Responding to comments and messages.
• Supporting campaigns in coordination with marketing and partnerships teams.
• Analyzing performance metrics.
• Suggesting improvements.
• Ensuring brand consistency across all platforms.

Requirements & Tech Stack

• Ability to create engaging social media content, including short-form videos, graphics, and written posts for platforms like Instagram, Facebook, YouTube, and emerging channels.
• Skills in content planning and strategy, including developing content calendars, aligning content with campaigns, and understanding target audiences.
• Basic proficiency with design and video tools (e.g., Canva, Adobe Creative Cloud, mobile editing apps) to produce visually appealing and on-brand assets.
• Strong writing and communication skills, with the ability to adapt tone and style for different platforms and formats.
• Understanding of social media analytics and KPIs, with the ability to interpret data and recommend content or strategy adjustments.
• Interest or experience in sports, travel, events, or lifestyle content, with awareness of current digital and social media trends.
• Ability to work on-site in Guwahati.
• Ability to collaborate with cross-functional teams.
• Ability to manage multiple tasks and deadlines.

Qualifications

• Preferred: Bachelor’s degree or relevant certification in Marketing, Communications, Media, or a related field.
• Preferred: Prior experience in social media or content creation.