Sales Associate

About the Role

Chowk is a luxury concept label and couture studio. We are looking for a highly capable Sales Associate to drive clienteling and sales for our Shyamal location. You will act as a brand ambassador, educating clients on complex textile techniques, styling bespoke looks, and closing high-value sales.

Key Responsibilities

• Provide an uncompromising, high-touch luxury retail experience to every client.
• Master the product knowledge of our inventory, demonstrating a clear understanding of handloom weaves, silks, and surface ornamentation techniques to educate buyers.
• Build and actively manage a VIP client book to drive repeat business and private appointments.
• Ensure the store floor consistently reflects our strict visual merchandising and aesthetic standards.
• Assist in seamless inventory management and stock rotation between our curated collections and in-house label.

Requirements & Tech Stack

• Prior sales experience in a designer label, luxury retail, or high-end bespoke boutique is strictly required.
• A strong working knowledge of Indian ethnic wear, luxury textiles, and bridal or couture client expectations.
• Exceptional communication skills, with the ability to articulate design and fabric details to an elite clientele.
• A sharp, professional demeanor that aligns with a highly curated luxury environment.

Qualifications

While direct couture and ethnic wear experience is preferred, the ability to manage high-net-worth individuals translates across premium sectors. If you lack fashion experience but have a proven, numeric track record of closing high-value transactions and delivering bespoke service in luxury real estate, fine jewelry and horology, premium automotive sales, or premium hospitality concierge, your application is welcome. We can teach you the intricacies of Indian textiles, if you are willing to learn.