Brand Communications Manager

About the Role

The Social Media Coordinator is a full-time, on-site role based in Mumbai.

Key Responsibilities

• Planning, creating, and scheduling social media content across multiple platforms to support client campaigns and the agency’s brand.
• Monitoring social channels and responding to audience interactions.
• Collaborating with the creative and account teams to ensure messaging is consistent and aligned with campaign objectives.
• Drafting posts.
• Collaborating on visual assets.
• Tracking performance metrics and preparing reports to optimise content and engagement.
• Staying updated on social media trends and platform updates to recommend new ideas and best practices.

Qualifications

• Strong skills in Social Media Content Creation and Writing, with the ability to adapt tone and style for different platforms and audiences.
• Experience in Social Media Marketing and Digital Marketing, including basic understanding of analytics, targeting, and campaign performance.
• Excellent Communication skills, with the ability to collaborate effectively with creative, strategy, and client-facing teams.
• Familiarity with major social media platforms (e.g., Instagram, Facebook, LinkedIn, X, YouTube) and content management or scheduling tools.
• Detail-oriented, organized, and able to manage multiple tasks and deadlines in a fast-paced agency environment.
• Bachelor’s degree in Marketing, Communications, Digital Media, or a related field, or equivalent practical experience.
• Prior experience in an agency or digital marketing role is an advantage.
• Interest in storytelling and creative campaigns is highly beneficial.