Marketo+ AJO, Associate
PwC Acceleration Center India
About the Role
Join our Acceleration Center India and help shape the future of business for our diverse client portfolio across geographies and jurisdictions. You’ll work at the heart of global teams across Advisory, Assurance, Tax and Business Services—solving real client challenges through connected collaboration. As an Adobe - Marketo+ AJO Associate, you will support client projects focused on business application consulting, helping clients use Salesforce-based marketing tools to improve operational efficiency and day-to-day execution. You will contribute to client engagement work, adapt to changing priorities, learn from a variety of teams and clients, and take ownership of assigned tasks while building your professional brand within our Technology Consulting practice.
Key Responsibilities
- Supporting client implementation and enhancement efforts for Adobe Marketo and Adobe Journey Optimizer (AJO) solutions
- Analyzing marketing automation requirements and helping translate them into functional system configurations
- Contributing to campaign setup, audience segmentation, and workflow testing across sales and marketing platforms
- Assisting with application administration tasks, data validation, and issue triage during project delivery
- Participating in requirements gathering sessions and documenting process flows, user stories, and configuration details
- Applying Salesforce knowledge across Sales Cloud, Service Cloud, and related business application integrations
- Developing training materials and user support resources to help clients adopt new functionality
- Gathering input from stakeholders and using research to identify process improvements and implementation gaps
Requirements & Tech Stack
- Adobe Marketo
- Adobe Journey Optimizer (AJO)
- Salesforce (including Sales Cloud, Service Cloud)
- Salesforce-based marketing tools
Qualifications
- At least a Bachelor's degree
- Minimum 2 years of experience required
- Oral and written proficiency in English required
- Preference for at least one of the following fields of study: Computer and Information Science, Management Information Systems
- At least one of the following: Salesforce Certified Administrator, additional Salesforce certifications such as Business Analyst, Advanced Administrator, Platform App Builder, or other role-relevant Salesforce Cloud certifications
- Applying Salesforce Administration skills in marketing and commerce technology
- Supporting Adobe Marketo and AJO implementations across client teams
- Gathering requirements and analyzing patterns from varied sources
- Translating technical ideas clearly while learning from feedback



