Content Writer

Marketing Makhni

About the Role

Marketing Makhni is a full-service marketing and PR agency focused on crafting impactful stories. We are seeking multi-skilled Content Writer Interns who can write strategically for various platforms.

Key Responsibilities

• Write engaging scripts for reels, videos, and other social-media content.
• Develop content for LinkedIn and other relevant social-media platforms.
• Write persuasive copy for advertisements, promotional campaigns, and marketing materials.
• Create compelling headlines, hooks, taglines, calls to action (CTAs), and promotional messaging.
• Apply copywriting techniques to capture attention, communicate value propositions, and encourage audience action.
• Adapt copy according to campaign objectives, target audiences, brand voice, and platform requirements.
• Apply basic SEO principles and keyword research to improve content relevance and discoverability.
• Research topics, competitors, audience behaviour, and industry trends to generate relevant content ideas.
• Collaborate with the social-media and marketing teams to develop content and copy aligned with campaign strategies.
• Review, edit, and refine written content and marketing copy based on feedback and performance insights.

Requirements & Tech Stack

• Strong writing skills with the ability to distinguish between content writing and persuasive copywriting.
• Understanding of copywriting principles, including audience pain points, value propositions, persuasive messaging, and calls to action.
• Ability to write compelling advertising copy for social-media ads, promotional campaigns, and digital marketing initiatives.
• Ability to develop attention-grabbing headlines, hooks, taglines, and CTAs.
• Knowledge of LinkedIn and Social Media Management (SMM).
• Ability to write engaging scripts for reels, videos, and other digital content formats.
• Basic understanding of SEO, keyword usage, and search-friendly writing.
• Understanding of target audiences and how language can influence engagement and decision-making.
• Strong research, creative thinking, and idea-generation skills.
• Ability to adapt writing styles and copy to different platforms, audiences, and campaign objectives.
• Attention to detail, openness to feedback, and ability to meet deadlines.

Qualifications

• Content Writing
• Copywriting
• Advertising Copywriting
• Social Media Copywriting
• Script Writing
• Headline Writing
• Hook Development
• CTA Writing
• Persuasive Writing
• SEO Writing
• LinkedIn Content
• Social Media Management
• Audience Research
• Brand Voice
• Storytelling
• Creative Ideation

Perks

• Certification & Letter of Recommendation upon successful completion, subject to performance.
• Build your portfolio with real-world content, scripts, campaigns, and advertising copies.
• Internship duration — 3 months.
• Gain industry-relevant experience in content writing, social-media, SEO, and digital marketing.
• Opportunity to work on diverse content and digital marketing projects.