Amazon PPC and Catalog Associate

About the Role

This role combines e-commerce account management and Amazon Ads performance.

Key Responsibilities

• Conduct keyword and competitor research to identify ranking and growth opportunities.
• Develop and execute Amazon PPC strategies to improve performance, reduce TACoS, and increase profitability.
• Perform bid optimizations, search term analysis, and negative keyword pruning.
• Manage ad budgets and optimize campaigns across multiple marketplaces.
• Run A/B tests and analyze campaign data to drive continuous improvement.
• Monitor account performance and prepare weekly/monthly reports with actionable insights.
• Collaborate with Ads, Design, and Account Management teams to align listings, creatives, and growth strategies.
• Stay up to date with Amazon policies, best practices, tools, and new advertising features.
• Launch and optimize Amazon product listings, including titles, bullet points, backend keywords, A+ content, and images.
• Troubleshoot listing errors, suppressed ASINs, listing violations, and handle complex case resolutions within Seller Central.

Requirements & Tech Stack

• 1-2 years of hands-on experience managing Amazon Seller/Vendor Central accounts and PPC campaigns.
• Strong expertise in Sponsored Products, Sponsored Brands, and Sponsored Display ads.
• Solid understanding of listing optimization, keyword research, and catalog management.
• Strong analytical mindset with experience using Excel/Google Sheets for performance analysis.
• Detail-oriented with the ability to manage multiple accounts simultaneously.
• Excellent communication skills and ability to collaborate across teams.
• Proactive, ownership-driven, and focused on delivering measurable results.
• Experience handling international marketplaces (US, UK, EU, India) is preferred.
• Amazon Ads certification is a plus.