Digital Marketing Intern

Job Title: Digital Marketing Intern

Location: Hyderabad

Shift: US Shift | 3:00 PM – 12:00 AM IST

Employment Type: Internship | 6 Months | Work From Office (WFO)

About The Role

We are looking for a curious and motivated Digital Marketing Intern – SEO, AEO & GEO to support our digital marketing initiatives. This role offers hands-on exposure to keyword research, on-page optimization, AI-powered search visibility, content creation, technical SEO, link building, and performance reporting across our live enterprise website.

Key Responsibilities

• Conduct keyword research, competitor analysis, and search trend research to identify content and ranking opportunities.
• Optimize course, certification, vendor, local, and blog pages using keywords, metadata, headings, content structure, and internal links.
• Support AEO and GEO initiatives through FAQs, schema markup, and answer-focused content to improve visibility in AI-generated search results.
• Write and optimize SEO blogs and website content based on the monthly content plan.
• Create visuals for the NetCom Learning LinkedIn showcase page using Canva and AI design tools, following brand guidelines.
• Perform technical SEO checks using Screaming Frog and Google Search Console to identify broken links, redirects, duplicate metadata, indexing issues, and Core Web Vitals concerns.
• Identify quality link-building opportunities and support brand visibility across platforms such as Reddit, Quora, and Medium.
• Track rankings, traffic, impressions, and clicks using Google Analytics 4 (GA4) and Google Search Console.
• Review forms, CTAs, and page layouts to suggest improvements in conversion rates and lead quality.
• Prepare performance reports with key insights and recommendations.
• Collaborate with content, design, and development teams, participate in daily marketing calls, and share progress updates.

Qualifications

• Graduate or final-year student in Marketing, Mass Communication, IT, or a related field.
• Basic understanding of SEO, including keyword research, on-page optimization, metadata, backlinks, and search rankings.
• Clear written English and the ability to turn research into simple, readable content.
• Interest in AI-powered search tools such as Google AI Overviews, ChatGPT, and Perplexity.
• Willingness to learn new tools, take ownership of tasks, and work collaboratively.

Preferred Skills

• MBA or graduates from Marketing or relevant fields with SEO experience, including internships or personal projects.
• Exposure to Google Search Console, GA4, SEMrush, Ahrefs, or Screaming Frog.
• Familiarity with content management systems (CMS) and website content optimization.
• Basic understanding of AEO, GEO, local SEO, technical SEO, and CRO.
• Experience with Canva or AI-powered design tools.
• Awareness of Google algorithm updates and emerging AI search trends.

What You'll Learn

• Hands-on experience working on a large, live enterprise website across SEO, AEO, GEO, and CRO.
• Practical training on GA4, Google Search Console, SEMrush, Ahrefs, Screaming Frog, and the company's CMS.
• Experience in keyword research, competitor analysis, content optimization, technical SEO, and performance reporting.
• A structured 30-60-90 day learning plan with regular feedback from the team.