GN I&E comms and Media Consultant

About the Role

Accenture Strategy & Consulting's Media Practice focuses on solving clients' most strategic business challenges. We help organizations develop strategies at the intersection of business and technology, unlock growth opportunities, create new business models, and design future-ready operating models that deliver measurable value. As a Consultant within our Media Practice, you will combine media industry expertise with strong consulting capabilities to address complex challenges across traditional and emerging media ecosystems. You will apply strategic thinking, analytical rigor, and creative problem-solving to deliver transformative outcomes for some of the world's leading media organizations.

Areas of Work

• Media Supply Chain (Cloud & AI)
• Core Broadcast Technology & Operations
• Distribution Strategy
• Audience Data Analytics
• Rights & Royalty Management & Monetization
• Platform and Revenue Diversification
• Events & Experiential Media (including Sports & Gaming)
• Commerce Media & D2C Monetization

Key Responsibilities

• Work with leading broadcasters, streaming platforms, sports organizations, gaming companies, and media businesses to address strategic priorities across cloud-based media supply chains, agentic AI, rights and royalty management, broadcast modernization, sports and gaming convergence, and direct-to-consumer growth.
• Help clients harness cloud, data, generative AI, and agentic AI to transform operations, enhance workforce productivity, unlock new revenue opportunities, and deliver more personalized audience experiences.

Industry-Specific Skills & Expertise

• Media Supply Chain (Cloud, Agentic AI)

• Understand how media companies design and operate cloud-based content supply chains.

• Drive end-to-end transformation of media supply chain processes to improve speed, scalability, and operational efficiency.

• Identify opportunities to apply cloud, automation, and AI across content ingestion, production, distribution, and archiving workflows.

• Design future-ready media operating models and technology roadmaps aligned with business priorities.

• Support the modernization and integration of content management, workflows, and distribution platforms.

• Demonstrate knowledge of cloud-native media supply chain architectures and infrastructures (e.g., AWS Media Services, Azure Media, GCP), workflow orchestration, AI-enabled automation, and microservices-based platforms.

• Rights and Royalty Management

• Assess complex content rights ecosystems across the media value chain.

• Design and enhance operating models, governance frameworks, and business processes to improve efficiency, compliance, and control.

• Apply commercial acumen to identify and unlock value from intellectual property across platforms, territories, and distribution channels.

• Demonstrate deep knowledge of AI-enabled rights platforms, next-generation distribution models, royalty operations, and evolving licensing frameworks.

• Core Broadcast Technology & Operations

• Understand broadcast media operations, including linear TV scheduling and playout, transmission infrastructure, regulatory compliance, and audience measurement.

• Experience in modernization of broadcast operations, including transitions from legacy infrastructure to IP-based, cloud-enabled, and managed service models.

• Demonstrate knowledge of how broadcasters are building D2C streaming capabilities alongside linear channels.

• Demonstrate knowledge of broadcast workflows across production, playout, transmission, ad insertion, and master control.

• Develop transformation roadmaps that balance operational continuity, technology modernization, and business value.

• Apply expertise in Digital Asset Management (DAM).

• Understand Content Delivery Networks (CDNs) and their role in delivering high-quality streaming experiences.

• Sports/Gaming

• Understand the sports and live entertainment ecosystem.

• Demonstrate knowledge of the gaming ecosystem across console, PC, mobile, cloud, and esports.

• Stay informed on emerging trends such as generative AI, cloud gaming, user-generated content ecosystems, and cross-media IP monetization.

• Develop monetization strategies across media rights, sponsorships, subscriptions, advertising, and digital commerce.

• Leverage audience, player, and engagement insights to improve content, platform, and commercial decision-making.

• Design differentiated experiences across live events, streaming, gaming, esports, and second-screen platforms.

• Media Commerce & D2C Monetization

• Understand direct-to-consumer and commerce-led business models.

• Apply knowledge of AI-driven engagement and audience intelligence to maximize customer lifetime value and diversify revenue streams.

• Demonstrate familiarity with evolving content formats, including interactive narratives, live streaming, podcasts, AR/VR.

• Design audience-centric content and IP strategies informed by consumer behavior and platform usage patterns.

• Analyze cross-platform consumption trends.

• Design and scale D2C propositions that improve customer acquisition, engagement, retention, loyalty, and lifetime value.

• Identify and develop new revenue streams across subscriptions, advertising, bundling, marketplaces, ticketing, commerce, and merchandise.

• Optimize customer journeys across discovery, purchase, payment, servicing, and renewal.

Functional Skills

• Revenue Growth & Business Expansion: Develop growth strategies that unlock new revenue opportunities, drive market expansion, and enhance customer acquisition and retention. Experience in pricing strategy, revenue forecasting, and go-to-market planning is highly valued.
• Cost Optimization & Efficiency: Apply cost optimization frameworks and operational improvement strategies.
• Strategic Business Design: Design operating models, re-engineer business processes, and develop transformation roadmaps.
• Financial Modeling: Build business cases and perform scenario analysis, valuation, and investment assessments to support strategic decision-making.
• Digital Transformation: Develop and implement digital transformation strategies across platforms, processes, and customer experiences, leveraging AI, cloud, automation, and digital-first business models.
• Data Driven Decision Making: Use advanced analytical techniques to generate actionable insights. Experience with data visualization tools such as Power BI and Tableau is preferred.
• Change Management: Support organizations through transformation initiatives.
• Client Relationship Management: Build trusted client relationships and communicate strategic recommendations effectively to senior executives.
• Project Management: Manage project delivery to ensure milestones, timelines, quality standards, and client expectations are consistently met. Experience working in Agile environments using Scrum, Kanban, SAFe, and tools such as JIRA, Confluence, Rally, MS Project, or VersionOne is advantageous.
• Innovation & Thought Leadership: Stay ahead of emerging trends and technologies shaping the media industry. Contribute to industry research, thought leadership, and innovation initiatives.

Requirements & Tech Stack

• Outcome-oriented problem solver interested in helping leading media, entertainment, sports, and gaming organizations navigate complex business and technology change.
• Consulting capabilities to address complex challenges across traditional and emerging media ecosystems.
• Strategic thinking, analytical rigor, and creative problem-solving skills.
• Expertise in one or more of the listed domains.
• Ability to harness cloud, data, generative AI, and agentic AI.
• Knowledge of cloud-native media supply chain architectures and infrastructures (AWS Media Services, Azure Media, GCP).
• Knowledge of AI-enabled rights platforms.
• Understanding of broadcast media operations.
• Experience in modernization of broadcast operations.
• Knowledge of broadcast workflows.
• Expertise in Digital Asset Management (DAM).
• Understanding of Content Delivery Networks (CDNs).
• Understanding of the sports and live entertainment ecosystem.
• Knowledge of the gaming ecosystem.
• Ability to develop monetization strategies.
• Ability to leverage audience, player, and engagement insights.
• Experience in designing differentiated experiences.
• Understanding of direct-to-consumer and commerce-led business models.
• Familiarity with evolving content formats, including interactive narratives, live streaming, podcasts, AR/VR.
• Experience in designing and scaling D2C propositions.
• Ability to identify and develop new revenue streams.
• Ability to optimize customer journeys.
• Experience in pricing strategy, revenue forecasting, and go-to-market planning.
• Experience with data visualization tools such as Power BI and Tableau is preferred.
• Experience working in Agile environments using Scrum, Kanban, SAFe, and tools such as JIRA, Confluence, Rally, MS Project, or VersionOne is advantageous.
• Knowledge of emerging trends including generative AI, immersive technologies, and blockchain.

Locations

• Gurgaon
• Mumbai
• Bangalore