Marketing Executive

Company: Ediffy

Location: West Bengal

About the Role

We are seeking a dynamic and motivated Marketing Executive to join our team. This role is perfect for freshers looking to kickstart their career in marketing and sales, focusing on lead generation and inside sales strategies.

Key Responsibilities

• Develop and implement effective marketing strategies to promote our products and services.
• Conduct market research to identify potential customers and understand their needs.
• Generate leads through various channels, including social media, email campaigns, and networking events.
• Engage with potential clients to present our offerings and close sales.
• Collaborate with the sales team to ensure a seamless transition from lead generation to sales closure.
• Maintain accurate records of sales activities and customer interactions in our CRM system.
• Assist in organizing promotional events and campaigns to enhance brand visibility.

Requirements & Tech Stack

• Proficiency in using digital marketing tools and platforms.

Qualifications

• Strong communication and interpersonal skills.
• Ability to work independently and as part of a team.
• Basic understanding of marketing principles and sales techniques.
• A proactive approach to problem-solving and a willingness to learn.