Strategy Intern

About the Role

BOMA is a chocolate company developing daily supplements integrated with research-backed ingredients. The Strategy Intern will work directly with the founder to bring BOMA to market. This role offers real responsibility, significant autonomy, and the opportunity to shape business development in an early-stage environment. The intern will act as an extension of the founder, managing projects across marketing, growth, brand development, operations, and launch strategy.

Key Responsibilities

1. Marketing & Brand Development

• Develop and execute BOMA's marketing strategy.
• Build and manage influencer, creator, and brand partnership outreach.
• Support social media strategy, content planning, and campaign execution.
• Research competitors, consumer trends, and opportunities in wellness and functional foods.
• Build a distinctive brand presence ahead of launch.

2. Go-to-Market & Product Launch

• Take ownership of key workstreams for the US launch.
• Develop and execute customer acquisition and pre-launch community-building initiatives.
• Coordinate launch timelines, deliverables, and external partners.
• Explore creative launch activations, collaborations, and PR opportunities.
• Build and optimize e-commerce and customer experience.

3. Strategy & Business Development

• Identify potential strategic partnerships and distribution opportunities.
• Conduct market research and analyze growth opportunities.
• Support pricing, unit economics, and business planning.
• Evaluate new marketing channels and commercial initiatives.
• Translate strategic ideas into actionable projects.

4. Founder's Office & Special Projects

• Work directly with the founder on the company's highest-priority initiatives.
• Independently lead projects from concept through execution.
• Coordinate with external agencies, manufacturers, designers, and other partners.
• Build processes and systems that help the company operate efficiently.
• Address immediate needs to advance the business.

Qualifications

• Pursuing an MBA or recently graduated from a leading business school.
• Entrepreneurial mindset with a strong bias toward action.
• Interest in consumer brands, wellness, e-commerce, and startups.
• Strong analytical, organizational, and problem-solving skills.
• Creative thinker capable of execution and delivering results.
• Comfortable working independently with limited structure.
• Excellent communication skills and attention to detail.
• Previous experience in marketing, startups, consulting, consumer goods, or e-commerce is a plus.
• Takes ownership, moves quickly, and is excited about building from the ground up.