Social Media & Growth Executive

About the Role

TalentTapped is seeking a creative, proactive, and enthusiastic Social Media & Growth Executive to build online presence and grow the user base. This role is ideal for college students, freshers, or individuals who enjoy content creation, exploring social media trends, and experimenting with growth ideas.

Key Responsibilities

• Social Media Management
• Manage TalentTapped's social media presence across Instagram, LinkedIn, and other relevant platforms.
• Plan, create, and maintain a consistent content calendar.
• Research industry trends, competitor activities, and audience interests to identify content opportunities.
• Manage publishing schedules, captions, hashtags, comments, and community interactions.
• Content Creation
• Create engaging content such as Instagram Reels, carousels, static posts, stories, and LinkedIn posts.
• Develop creative ideas, hooks, captions, scripts, and calls to action.
• Convert product features, updates, and career-related topics into interesting and useful content.
• Utilize tools like Canva and video-editing applications.
• Experiment with different content formats and approaches.
• Growth & User Acquisition
• Develop and execute ideas to increase awareness and attract relevant audiences to TalentTapped.
• Work on campaigns to encourage website visits, registrations, and product exploration.
• Explore collaborations with college communities, career influencers, creators, and relevant online communities.
• Identify opportunities for organic growth, partnerships, promotions, and other marketing initiatives.
• Suggest and experiment with new ideas to improve user acquisition and engagement.
• Performance Tracking & Improvement
• Track content and campaign performance using platform analytics and available tools.
• Monitor website visits, registrations, onboarded users, and paid conversions generated through social media activities.
• Identify successful content strategies and suggest improvements.
• Share regular performance updates and ideas for future campaigns.

Requirements & Tech Stack

• Interest in social media, digital marketing, content creation, and growth.
• Good written communication skills, especially in English.
• Creativity and the ability to come up with engaging content ideas.
• Basic understanding of Instagram, LinkedIn, and other social media platforms.
• Willingness to learn tools such as Canva, CapCut, and social media analytics platforms.
• Ability to research trends and understand what makes content engaging.
• Self-motivation, initiative, and the ability to work independently.
• Genuine interest in startups, technology, careers, or the job-search ecosystem.

Qualifications

• Freshers and college students are welcome to apply.
• A portfolio, personal Instagram page, LinkedIn content, or previous social media work will be an added advantage, but is not mandatory.

Compensation & Benefits

• Fixed compensation of ₹10,000/month onwards.
• Additional performance-based incentives.
• Three-month probation period.
• Opportunity to work closely with the founding team.
• Hands-on experience in social media marketing, content strategy, digital growth, and startup operations.
• Freedom to experiment, suggest ideas, and contribute directly to product growth.