Growth And Marketing Lead

About the Role

Wyb.ai is an emerging technology company focused on building AI-powered solutions that help organizations make smarter, data-driven decisions. The team values experimentation, rapid learning, and practical applications of artificial intelligence to real business problems. As a remote-first environment, Wyb.ai offers flexibility and the opportunity to collaborate with a distributed, international team. Joining Wyb.ai provides exposure to early-stage startup dynamics, growth initiatives, and the opportunity to shape how AI products reach users and markets.

The Growth and Marketing Lead role is a remote role focused on driving user acquisition, engagement, and brand awareness for Wyb.ai’s products.

Key Responsibilities

• Planning and executing growth experiments across digital channels.
• Supporting sales outreach.
• Collaborating on campaigns that communicate product value to prospective users and partners.
• Analyzing performance metrics.
• Identifying opportunities for optimization.
• Assisting in building processes that support sustainable growth.
• Cross-functional collaboration with product and engineering to align marketing messaging with product capabilities.
• Preparing concise reports and updates on growth initiatives and outcomes.

Qualifications

• Strong Analytical Skills to interpret data, monitor growth metrics, and inform decision-making.
• Effective Communication skills for clear messaging, collaborating with team members, and engaging prospective users or partners.
• Experience or interest in Growth Hacking, including experimentation, optimization, and creative approaches to user acquisition.
• Foundational understanding of Sales, including outreach, lead nurturing, and communicating product value.
• Basic Project Management abilities to organize tasks, manage timelines, and coordinate small initiatives.
• Interest in AI, SaaS, or technology products, with willingness to learn quickly in a startup environment.
• Comfort working independently in a remote setting, with reliable internet access and time management skills.
• Relevant coursework or experience in business, marketing, analytics, or a related field is beneficial but not strictly required.