Marketing Management Trainee

Think Academy U.S

San Jose, CAFresher2h agovia LinkedIn

This job at a glance

Who can apply
New grads and up to 1 year · Bachelor's degree
Must know
MarketingContent writingLead generationSocial media
Nice to have
Operations
Work
On-site in San Jose
Pay
Not stated by the employer.
Skill demand
Marketing83%Social media42%Content writing13%Lead generation4%of 24 similar entry-level jobs posted in the US this week
Listed
Nov 4, 2026 · still open

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About the Opportunity

  • Start with content. Drive user growth. Become a future marketing leader.
  • Think Academy U.S. is seeking creative, ambitious, and entrepreneurial early-career talent to build a 0-to-1 Xiaohongshu user acquisition model in the U.S. market.
  • The role begins with creating engaging content and understanding U.S. Chinese-speaking families, progressing to broader responsibilities in paid marketing, user acquisition, and growth strategy, with opportunities to lead marketing projects or teams.

Key Responsibilities

Stage 1 — Master Content Marketing

  • Create engaging Xiaohongshu content, including topic selection, copywriting, visual production, and publishing.
  • Understand U.S. Chinese-speaking parents, identify their needs, and explore drivers of content engagement.
  • Track content performance and continuously test new creative ideas.

Stage 2 — Drive User Acquisition & Growth

  • Develop content-driven acquisition strategies across Xiaohongshu and other digital channels.
  • Gain hands-on experience in paid advertising, lead generation, and conversion optimization.
  • Analyze the content → inquiry → lead → enrollment funnel to improve acquisition efficiency.

Stage 3 — Grow into Marketing Leadership

  • Own marketing channels and growth initiatives, from strategy to execution.
  • Build scalable user acquisition strategies for the U.S. market.
  • Earn opportunities to lead marketing projects or teams based on performance.

Requirements & Tech Stack

  • Strong Mandarin communication and content writing skills.
  • Ability to communicate in English.
  • Familiarity with Xiaohongshu, its content trends, and platform culture.
  • Creative, user-oriented, and interested in social media and digital marketing.
  • Strong ownership: Proactive, detail-oriented, and accountable for results.
  • Data-driven mindset: Willing to experiment, analyze performance, and iterate quickly.
  • Passion for education, technology, and international business growth.

Qualifications

  • Bachelor's degree or above; recent graduates are welcome.

Nice to Have:

  • Experience in Xiaohongshu operations, content creation, or paid advertising.
  • Experience in education, EdTech, or user acquisition.
  • Familiarity with AI tools for content creation and marketing.

Compensation & Benefits

  • Competitive Package: $80,000–$100,000 in Year 1.
  • Accelerated Growth: 20%+ annual compensation growth opportunities in Years 2–3, based on performance.
  • Visa Sponsorship: Available for eligible candidates.
  • Relocation Support: Relocation allowance available.
  • Clear Career Path: From content marketing to user acquisition and future marketing leadership.
  • Real Ownership & Mentorship: Work on a 0-to-1 U.S. growth initiative, with hands-on mentorship and opportunities to lead meaningful projects.

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