Data Analyst, campaign Management
AD Intelligence
Hybrid - New Delhi(Aerocity)0–5 yrs38m agovia Naukri
Key Responsibilities
- Manage affiliate campaigns across various platforms, including CPL, CPI, CPS, CPR, CPC, and CPM models.
- Plan and execute campaign strategies to achieve desired performance metrics such as CTR and conversion rates.
- Monitor campaign performance using tools like Google Analytics and provide regular reports to stakeholders.
- Collaborate with cross-functional teams to optimize ad creatives, landing pages, and targeting criteria for improved ROI.
- Identify areas of improvement in campaign execution and implement changes accordingly.