Digital Marketing Executive, Video Editor & Graphic Designer

About the Role

Nexora is seeking a versatile professional with skills in digital marketing, video editing, and graphic design. The ideal candidate will contribute to Nexora's brand growth, social media marketing, digital campaigns, and community engagement initiatives.

Key Responsibilities

Digital Marketing & Social Media Management

• Plan, create, and execute social media marketing strategies.
• Manage Instagram, Facebook, YouTube, and LinkedIn accounts.
• Develop monthly content calendars and publishing schedules.
• Research relevant trends, hashtags, keywords, and audience interests.
• Write engaging captions, post descriptions, video titles, and calls to action.
• Monitor social media performance, reach, engagement, and follower growth.
• Assist with paid advertising campaigns and audience targeting.
• Support brand awareness, community engagement, and organic growth initiatives.
• Track competitors and recommend improvements based on performance data.

Video Editing & Content Creation

• Edit Instagram Reels, YouTube Shorts, promotional videos, and long-form videos.
• Create engaging videos with transitions, subtitles, sound effects, and background music.
• Develop video hooks, storytelling sequences, and compelling endings.
• Edit event coverage, interviews, promotional content, and campaign videos.
• Optimize videos for different social media platforms and aspect ratios.
• Ensure consistent branding, good audio quality, and professional output.
• Stay updated with video editing techniques, trends, and platform formats.

Graphic Design & Creative Development

• Design social media posts, carousels, banners, thumbnails, posters, and promotional creatives.
• Create festival greetings, event invitations, and campaign graphics.
• Maintain brand consistency across digital platforms.
• Develop creative concepts for social media campaigns.
• Prepare platform-specific designs in the required dimensions.
• Follow brand guidelines for typography, colors, layouts, and logo usage.

Reporting & Team Collaboration

• Coordinate with the management team on campaigns and content requirements.
• Meet deadlines and maintain an organized content production workflow.
• Maintain a library of editable design files and approved media assets.
• Review analytics and suggest data-driven improvements.
• Handle feedback professionally and revise creative work when required.

Requirements & Tech Stack

• Basic to intermediate understanding of digital marketing and social media platforms.
• Practical knowledge of video editing tools such as Adobe Premiere Pro, DaVinci Resolve, CapCut, or similar software.
• Knowledge of graphic design tools such as Canva, Adobe Photoshop, or Adobe Illustrator.
• Ability to create engaging Reels, Shorts, social media creatives, and thumbnails.
• Good understanding of visual composition, typography, color combinations, and branding.
• Basic knowledge of hashtags, SEO, social media analytics, and content planning.
• Good Hindi writing skills; basic English communication is preferred.
• Creativity, attention to detail, time management, and willingness to learn.

Qualifications

• Fresher to 2 years of relevant experience.
• A portfolio of social media designs, edited videos, or marketing projects.
• Experience managing Instagram, Facebook, YouTube, or LinkedIn accounts.
• Familiarity with Meta Business Suite, YouTube Studio, and scheduling tools.
• Basic knowledge of paid advertisements and performance reporting.
• Candidates with strong practical skills and a good portfolio are encouraged to apply, even if they do not have formal qualifications or extensive work experience.

What We Expect From You

• A proactive, creative, and responsible approach to work.
• Ability to handle multiple content tasks and meet deadlines.
• Willingness to experiment with new content ideas and improve performance.
• Respect for brand guidelines, copyright, and confidentiality.
• Commitment to producing original, high-quality content.
• A team-oriented mindset and openness to constructive feedback.

What Nexora Offers

• An opportunity to work on real-world digital marketing campaigns.
• Hands-on experience in social media growth and creative production.
• Opportunities to learn new tools, techniques, and marketing strategies.
• A collaborative environment with opportunities for professional growth.
• The opportunity to contribute to meaningful digital and community initiatives.