SocialMedia Marketing Associate

About the Role

The Social Media Marketing Associate is a full-time, on-site role based in Hyderabad. This role involves managing and growing the company’s presence across social media platforms, including planning and publishing content, monitoring engagement, and responding to audience interactions. The associate will support digital campaigns by conducting market and competitor research, coordinating with design and development teams, and aligning social media activities with overall marketing goals.

Key Responsibilities

• Manage and grow the company’s presence across social media platforms.
• Plan and publish content.
• Monitor engagement and respond to audience interactions.
• Support digital campaigns by conducting market and competitor research.
• Coordinate with design and development teams.
• Align social media activities with overall marketing goals.
• Track performance metrics.
• Prepare basic reports.
• Assist with promotions and lead-generation initiatives.
• Maintain brand consistency in messaging.
• Collaborate with internal stakeholders to ensure social media initiatives support product launches, events, and ongoing marketing activities.

Requirements & Tech Stack

• Familiarity with major social media platforms (e.g., Facebook, Instagram, LinkedIn, Twitter).
• Familiarity with basic content creation tools.
• Understanding of digital marketing concepts such as SEO, social media promotions, and performance metrics is beneficial.

Qualifications

• Strong Communication and interpersonal skills.
• Market Research and analytical skills.
• Marketing and Sales awareness.
• Basic Project Management and organizational skills.
• Ability to work on-site in Hyderabad.
• Ability to collaborate in a fast-paced, technology-driven environment.
• A diploma or degree in Marketing, Communications, Business, or a related field is preferred.
• Relevant internships or experience in social media are an advantage.