MarTech Intern

About the Role

Internovo Ventures is seeking an intern to manage Meta lead generation campaigns for premium Mumbai residential projects, utilizing their in-house tool, Meta Ads Autopilot. This is an onsite, full-time internship in Goregaon East, Mumbai.

Key Responsibilities

• Prepare campaign briefs and verify ad sets and ads before launch, ensuring the MahaRERA number is included on all ads and forms.
• Daily review of spend, leads, cost per qualified lead, and creative fatigue, flagging any issues requiring a decision.
• Maintain up-to-date CRM statuses for all leads (fake, unreachable, qualified, site visit, booked) to feed back into Meta.
• Keep the approved creative pool current and track creative performance.
• Sort the approval queue, review the reason for each action, and route accordingly.
• Track monthly Microsoft Azure costs for hosting, databases, monitoring, the WhatsApp API, and LLM usage. Set budgets and alerts, and propose cost-saving measures.
• Write weekly summary reports in plain language, incorporating simple charts where beneficial.
• Assist in running structured A/B tests and recording their results.
• Test new features of the tool, log bugs, and provide clear notes to developers.

Requirements & Tech Stack

• Microsoft Azure: Hands-on knowledge of at least one of Cost Management and Billing, App Service, Azure Database for PostgreSQL, or Azure Monitor.
• Meta Ads Manager: Basic understanding of campaigns, ad sets, ads, and budgets.
• Excel or Google Sheets: Strong skills including formulas, pivot tables, and lookups.
• Communication: Good written English and comfort with short WhatsApp messages in English or Hindi.
• Organization: Ability to handle multiple tasks concurrently and track each one.
• Attention to Detail: Crucial due to the financial impact of budget errors.

Preferred Skills

• Azure Cost Management: Experience with budgets, cost alerts, tagging, and Azure Advisor recommendations.
• Azure Hosting or Data: Experience with App Service, Azure Functions, PostgreSQL Flexible Server, or Redis.
• Programming/Scripting: Basic knowledge of Python, SQL, or scripting.
• CRM Tools: Experience with CRM tools or lead management.
• AI Tools: Familiarity with using AI tools and platforms.
• Real Estate Marketing: Interest in the field and a basic understanding of India's DPDP Act.

Qualifications

• Graduate or final-year student in Engineering, Computer Science, or a related field.

Culture Fit

This role is ideal for someone who enjoys multitasking and thrives without a rigid routine. You should be able to provide well-supported recommendations, identify problems proactively, and admit mistakes promptly. The team values ownership, accuracy, and a calm demeanor when managing competing priorities.