Paid media intern

About the Role

We're looking for an enthusiastic and detail-oriented Ads Operations Executive Intern to join our Performance Marketing team. In this hands-on, learning-focused role, you'll work directly with the Paid Media Manager to support campaign execution across Google Ads and Meta Ads (Facebook and Instagram). This is a great opportunity for freshers to gain practical experience working on live client accounts and build a strong foundation in paid media.

Key Responsibilities

• Campaign Execution
• Assist in setting up and launching campaigns on Google Ads and Meta Ads.
• Upload and organize ad creatives, copy, and targeting inputs.
• Make basic campaign updates, including budget adjustments, pausing/enabling ads, and uploading creatives under guidance.
• Support campaign quality checks before launch.
• Monitoring & Reporting
• Monitor daily campaign performance, including spend, clicks, CTR, and conversions.
• Identify unusual performance trends and report them to the manager.
• Assist in preparing weekly and monthly performance reports using Excel or Google Sheets.
• Extract basic performance data from Google Analytics 4 (GA4) when required.
• Research & Learning
• Learn campaign structures, targeting options, bidding strategies, and ad formats.
• Research competitor advertisements, keywords, and audience opportunities.
• Maintain organized campaign documentation, creatives, and reports.
• Follow account naming conventions and maintain campaign hygiene.

Requirements & Tech Stack

• Basic understanding of digital marketing, paid search, and paid social.
• Familiarity with Google Ads or Meta Ads Manager through coursework, certifications, or personal projects.
• Basic knowledge of Excel or Google Sheets.
• Good communication skills and attention to detail.
• Willingness to learn, accept feedback, and follow instructions.
• Pursuing or completed a degree in Marketing, Business, or a related field.

Nice to Have

• Google Ads or Meta Blueprint certification, or currently pursuing one.
• Experience experimenting with small advertising campaigns.
• Basic understanding of analytics and performance reporting.

What You'll Gain

• Hands-on experience with live client advertising campaigns.
• Practical knowledge of Google Ads and Meta Ads.
• Exposure to campaign optimization, reporting, and performance analysis.
• Guidance and mentorship from an experienced paid media team.
• An opportunity to develop your skills and take on greater responsibilities over time.