Content Writer

About the Role

We are looking for a creative and detail-oriented Content Writer who can create engaging, clear, and informative content for our website, blogs, social media, and marketing campaigns. The ideal candidate should have strong writing skills, an understanding of digital content and SEO, and the ability to simplify technical topics related to AI, software development, and emerging technologies.

Key Responsibilities

• Write engaging content for blogs, websites, landing pages, and social media platforms.
• Create content for LinkedIn posts, company updates, and marketing campaigns.
• Research topics related to AI, SaaS, software development, and technology trends.
• Write SEO-friendly content using relevant keywords and search intent.
• Develop website copy, service descriptions, case studies, and other marketing materials.
• Edit and proofread content to ensure clarity, accuracy, grammar, and consistency.
• Collaborate with marketing, design, and technical teams to create relevant content.
• Repurpose existing content into social posts, articles, and other formats.
• Use AI writing tools responsibly to support research and content creation while maintaining originality and a human tone.
• Track content performance and suggest improvements based on engagement and SEO results.

Requirements & Tech Stack

• Excellent written English, grammar, spelling, and proofreading skills.
• Ability to write clear, engaging, and reader-friendly content.
• Basic understanding of SEO, keyword research, and content optimisation.
• Familiarity with LinkedIn and other social media platforms.
• Strong research skills and the ability to understand technical topics.
• Creativity, attention to detail, and good time management.
• Ability to meet deadlines and manage multiple content tasks.
• Familiarity with AI writing tools, Google Docs, and content management systems is an advantage.

Qualifications

• Bachelor's degree in English, Journalism, Mass Communication, Marketing, Digital Marketing, or a related field.
• 6 months to 2 years of experience in content writing, copywriting, SEO writing, or digital content creation.
• Experience writing for IT services, SaaS, AI, or software development companies is an added advantage.
• A portfolio of blogs, website content, social media posts, or other writing samples is preferred.