Growth Specialist

About the Role

As a Growth Specialist, you will drive success for a rapidly expanding company by crafting and executing paid social, paid search, and programmatic campaigns that propel client objectives. You will optimize campaigns, deliver strategic insights, and maximize ROI for clients across various verticals. This role involves managing local, regional, and national campaigns for 50+ clients and collaborating with internal teams to ensure client satisfaction.

Key Responsibilities

• Build and execute paid social/search campaigns monthly, aligning with clients’ overall goals.
• Optimize campaigns weekly based on campaign objectives.
• Create reports and develop strategic insights for monthly client presentations.
• Continuously monitor campaigns to ensure KPIs are being met.
• Manage campaign media spend and strategically allocate budgets to maximize ROI and meet industry benchmarks.
• Collaborate with internal teams to ensure client satisfaction and prevent client turnover.
• Present metrics and campaign results to clients.

Requirements & Tech Stack

• Bachelor's degree required.
• 0-2 years of experience with paid social and paid search.
• Strong interpersonal skills.
• Ability to work in a fast-paced environment and meet deadlines.
• Ability to analyze and present data meaningfully.
• Highly resourceful, effective team player, and independent worker.
• Detail-oriented.
• Ability to learn, master, and provide feedback for proprietary technology platform.

Qualifications

• Bachelor's degree in Communications, Marketing, or a related field preferred.
• Experience with Facebook Ads Manager and Google Ads Manager is a plus.
• Copywriting skills and strong writing skills are a plus.