Digital Marketing and Content Creator

About the Role

Savemom is seeking a creative, proactive, and results-oriented Digital Marketing & Content Creator to enhance its digital presence, build brand awareness, and support business growth. This role involves digital marketing, social media management, content strategy, creative development, and video production. The ideal candidate can translate ideas from planning to execution and understands content's contribution to marketing objectives.

Role Overview

The selected candidate will manage digital marketing activities, develop creative content, maintain social media platforms, and support marketing campaigns, balancing creative and analytical tasks.

Key Responsibilities

Digital Marketing

• Plan, develop, and execute digital marketing strategies.
• Manage social media marketing campaigns across Instagram, Facebook, YouTube, and LinkedIn.
• Work on SEO, keyword research, and website content optimization.
• Assist in planning and managing Google Ads and Meta Ads campaigns.
• Develop content calendars and marketing campaign plans.
• Monitor campaign performance, engagement, reach, and conversions.
• Analyze marketing data and identify opportunities for improvement.
• Research competitors, audience behaviour, and emerging marketing trends.

Content Creation & Video Editing

• Create engaging social media posts, reels, short-form videos, and promotional content.
• Develop creative concepts, scripts, and storyboards for marketing videos.
• Edit videos for social media, advertisements, and promotional campaigns.
• Design marketing creatives, banners, thumbnails, and other visual assets.
• Maintain consistency in brand identity, visual communication, and messaging.
• Adapt content formats to suit different social media platforms.

Social Media & Brand Management

• Manage regular publishing and scheduling of social media content.
• Engage with audiences and monitor social media interactions.
• Maintain consistent brand communication across digital channels.
• Coordinate with internal teams to understand product features and marketing requirements.
• Support product promotions, announcements, events, and campaigns.

Requirements & Tech Stack

Required Skills

• Understanding of digital marketing concepts and strategies.
• Knowledge of social media marketing and content planning.
• Basic understanding of SEO, Google Ads, and Meta Ads.
• Strong content creation and storytelling abilities.
• Video editing and creative design skills.
• Understanding of social media analytics and performance metrics.
• Good written and verbal communication skills.
• Creative thinking, time management, and problem-solving abilities.
• Ability to work independently and collaborate with a team.

Tools & Technologies (Experience will be an advantage)

• Design & Creative: Canva, Adobe Photoshop, Adobe Illustrator
• Video Editing: Adobe Premiere Pro, Adobe After Effects, DaVinci Resolve, CapCut
• Digital Marketing & Analytics: Google Ads, Meta Ads Manager, Google Analytics, Google Search Console, Social media analytics tools

Qualifications & Experience

• Candidates from marketing, digital media, communications, design, or related backgrounds are welcome.
• Freshers with strong practical skills and relevant projects can apply.
• Candidates with professional experience in digital marketing, social media management, or video production are encouraged to apply.
• Academic projects, freelance work, internships, and personal projects are also considered.

Who We Are Looking For

• Someone who can combine creativity with marketing strategy.
• Someone who understands how to create content for different audiences and platforms.
• Someone who takes ownership of assigned responsibilities.
• Someone who is interested in learning new tools and technologies.
• Someone who can work with deadlines and deliver quality output.
• Someone who follows current digital marketing, content, and social media trends.

What to Submit

• Updated resume.
• Portfolio showcasing your best marketing campaigns, social media content, videos, reels, promotional creatives, or other relevant work.
• Links to relevant projects, professional profiles, or social media accounts you have managed.
• Brief details of any campaigns you have worked on and their outcomes, if available.

Freshers may submit academic projects, personal projects, sample creatives, or other relevant work.

Selection Process

Portfolio Review → Shortlisting → Task Assignment → Interview

Candidates will be evaluated based on their practical skills, creativity, marketing understanding, relevant experience, and submitted work.

Application Deadline: 20 November 2026