Content Creator & Brand Outreach Executive

About the Role

Content Creator & Brand Outreach Executive for Studio Bhaa and House of Stori. This role involves owning content creation from ideation to publication, both on and off camera, and managing brand outreach to expand retail presence.

Key Responsibilities

• Content Creation: Ideate, shoot, edit, and upload Reels and short-form videos adhering to brand guidelines.
• Modelling & On-Camera Presence: Present and model womenswear samples for Reels, e-commerce, and brand content; speak on camera to introduce collections and share brand stories.
• E-commerce Shoots: Capture product and catalogue content for the online store.
• Social Media Publishing: Post content across LinkedIn, Facebook, Instagram, and WhatsApp for both brands, ensuring feed consistency.
• Creative Ideation: Translate trends, culture, and brand moments into content concepts.
• Stockist & MBO Outreach: Identify, pitch, and connect with multi-brand outlets (MBOs) and stockists.
• Pop-up & Event Outreach: Identify and approach suitable pop-ups, exhibitions, and events for each brand.
• Tracking & Follow-ups: Maintain a clear record of all outreach activities and partnerships.
• Collaboration: Align content with business objectives by working with the Creative Director / Founder / Sales team.
• Travel: Undertake travel as required for pop-ups and events.

Requirements & Tech Stack

• Hands-on experience with shooting and editing Reels and short-form video.
• Proficiency with cameras, including lighting and framing for social media and e-commerce shoots.
• Ability to manage the full content creation process: ideation, shooting, editing, and uploading according to brand guidelines.
• Comfortable and natural on camera; willing to model womenswear samples.
• Clear and expressive communication skills in English and Hindi for on-camera presentation.
• Working knowledge of LinkedIn, Facebook, Instagram, and WhatsApp formats.
• Up-to-date understanding of social media trends relevant to a young, fashion-forward audience.
• Strong written communication for outreach and follow-up activities.
• Organized and dependable, capable of managing content for two brands and multiple deadlines.
• Proactive, curious, and collaborative attitude.
• Must possess own laptop and editing software.

Qualifications

• 0 to 3 years of experience in content creation, fashion, or brand communication.
• Freshers with a strong portfolio are welcome.
• Brand outreach or retail partnership experience is a plus.

Brand Guidelines

• Reels, e-commerce visuals, and social content should be polished and on-brand.
• On-camera content should feel natural and authentic to each brand’s voice.

Hiring Process

• Shortlisted candidates will be required to record a 30-60 second Reel introducing a piece from the collection.
• A portfolio is mandatory, including Reels shot and edited, e-commerce work, and at least one video featuring the candidate on camera.