Content Associate

About Credfix

Credfix is an AI-powered financial companion that helps borrowers navigate repayment challenges, understand their financial options and take informed steps towards resolving debt.

About the Role

We are looking for a creative, curious and outgoing Content Associate who enjoys writing, researching ideas and experimenting with different content formats. This role goes beyond writing blogs. You will work across scripts, social media content, ad copies and website content, while also actively participating in content creation and social media activities.

Key Responsibilities

• Content Writing & Creation
• Write engaging scripts for short-form videos, explainers, advertisements and other video formats.
• Create compelling ad copies, social media posts, captions and campaign content for platforms like Instagram, YouTube and LinkedIn.
• Research and write well-structured blogs on personal finance, loans, credit cards, debt management, loan repayment and related topics.
• Turn complex financial and legal topics into simple, relatable and easy-to-understand content.
• Come up with fresh content ideas, hooks, concepts and creative angles for different platforms.
• Adapt content tone and messaging based on the target audience and platform.
• Blog Publishing & SEO
• Manage end-to-end blog publishing and formatting on WordPress.
• Handle basic on-page SEO, including meta titles, meta descriptions, headings, and internal links.
• No prior WordPress experience required. We’ll provide training for this.
• Social Media & Content Participation
• Actively participate in social media content activities, including reels, vox pops, office videos and other interactive formats.
• Be comfortable appearing on camera and participating in videos when required.
• Collaborate with the design and video teams to develop and execute content ideas.
• Participate in brainstorming sessions and contribute creative ideas for social media campaigns.
• Stay updated with social media trends, formats and conversations that can be adapted for the brand.

Requirements & Tech Stack

• Excellent writing, communication and storytelling skills.
• Strong command of written English; familiarity with Hindi/Hinglish is a plus.
• A creative mindset with the ability to come up with interesting content ideas.
• An outgoing personality and willingness to participate in social media activities and on-camera content.
• Basic understanding of social media platforms and what makes content engaging.
• Interest in SEO, content marketing and digital marketing.
• Familiarity with WordPress, Canva and AI writing tools is an advantage.
• Ability to research topics, take feedback and work on multiple assignments.
• Attention to detail and a willingness to learn and experiment.
• Freshers with strong writing skills and a good content portfolio are welcome to apply.

Work Location

• HSR Layout, Bengaluru
• Work From Office | Monday-Friday