Business Development Associate

About the Role

The Business Development Associate is a full-time, on-site role based in Gurugram. This role involves identifying and nurturing prospective learners, generating leads through calls, emails, and other outreach channels, and providing detailed information about programs and partner institutions.

Key Responsibilities

• Identify and nurture prospective learners.
• Generate leads through calls, emails, and other outreach channels.
• Provide detailed information about programs and partner institutions.
• Conduct market research to understand learner needs, trends, and competition.
• Refine outreach strategies based on market insights.
• Deliver clear and engaging presentations to prospective students.
• Maintain accurate records in CRM or tracking systems.
• Collaborate with internal teams to meet enrollment and revenue targets.
• Consistently follow up with interested candidates.
• Handle queries professionally.
• Represent Hike Education’s values and offerings in a credible and supportive manner.

Requirements & Tech Stack

• Communication skills (clear spoken and written English)
• Ability to engage professionally with diverse learners.
• Presentation skills (in-person and via digital platforms)
• Lead generation and prospecting skills.
• Experience in managing outreach via calls, emails, and social media.
• Market research abilities.
• Basic comfort with computer tools, CRM systems, and online communication platforms is beneficial.

Qualifications

• Prior experience in sales, business development, or counseling, preferably in EdTech or education services.
• Strong interpersonal skills.
• Target orientation.
• Resilience.
• Ability to work in a fast-paced environment.
• A bachelor’s degree in any discipline is preferred.
• Equivalent practical experience in sales or education counseling will also be considered.