Intern, Content
Honasa Consumer Ltd.
This job at a glance
- Who can apply
- Freshers and up to 1 year
- Must know
- Social mediaMarketingCanva
- Work
- On-site in Gurugram · internship
- Pay
- Not stated by the employer.
- Skill demand
- Social media64%Marketing53%Canva17%of 115 similar fresher jobs posted in India this week
- Listed
- 11 Nov 2026 · still open
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About the Role
We are looking for a curious and trend-obsessed Content Intern to support the NPD team with trend tracking, content ideas, creator research, and launch planning. You will help us spot what is trending, figure out how new products should show up on social, and build content ideas for upcoming launches. This is a hands-on internship for someone who lives on Instagram, YouTube, and Reddit, loves beauty and skincare content, and wants to see how products are built and launched from the inside.
- Duration - 6 months
- Monthly Stipend - Yes
Key Responsibilities
- Trend Tracking & Insights
- Track daily trends across Instagram Reels, YouTube Shorts, and Reddit conversations.
- Help put together a weekly trend update for the NPD team (formats, sounds, creators, aesthetics, beauty and makeup movements).
- Flag trends that could inspire new product ideas or claims.
- Content Ideas for New Launches
- Pitch content-first ideas for new products: hooks, content angles, and visual storytelling.
- Suggest content formats for launches, such as swatches, tutorials, POVs, and GRWMs.
- Share your perspective on packaging, naming, and claims based on what you see working on social.
- Creator & Competitor Research
- Track competitor launches, creator reviews, and viral products in beauty and skincare.
- Scout and shortlist creators for future collaborations, with notes on their tone, style, and performance.
- Launch Playbook Support
- Help build content playbooks for each new launch: key shots, trending sounds, formats, and hooks.
- Work with the NPD and brand teams so every launch has a strong social presence from day 1.
- Content Shooting (Optional/Bonus)
- Shoot quick content on your phone (swatches, textures, GRWM, ASMR, transitions).
- Support creator and agency shoots as per NPD direction.
What We Are Looking For
- Students or recent graduates with an interest in social media, content, or marketing.
- Strong understanding of Instagram and Reddit culture, beauty content, and Gen Z communication.
- An eye for aesthetics, trends, and what makes content click.
- Clear communication and the ability to put ideas down in a simple, structured way.
- Comfort with tools like Canva, CapCut, Google Sheets, and Google Slides.
- Bonus: basic shooting or editing skills, or a personal page or portfolio you have built.
Who Will Love This Role
- Someone who thinks in Reels, trends, and sounds.
- Someone who loves makeup, skincare, textures, and product storytelling.
- Someone who gets excited about shaping products before they are made.
- Someone who learns fast and is not afraid to pitch ideas, even the slightly wild ones.
What You Will Get
- Hands-on exposure to how products are developed and launched at Honasa.
- Real ownership of trend reports, creator lists, and launch playbooks.
- Mentorship from a young, creative team that experiments, builds fast, and launches faster.
- Certificate of completion.