Management Trainee, Client Servicing

Role: Management Trainee - Client Servicing (Full Time, In Office)

Location: Mumbai

Key Responsibilities

• Coordinate with Creative, Content, Performance Marketing, SEO, and Social Media teams.
• Take client inputs and convert them into clear internal briefs.
• Support Client Managers in developing data-driven, performance-focused digital marketing strategies aligned with client business goals.
• Support the translation of client objectives into integrated marketing plans across SEO, paid media, social media, content, and email marketing.
• Follow up on creatives, content calendars, reports, and campaign deliverables.
• Manage day-to-day coordination of digital marketing campaigns across platforms such as Google Ads, Meta Ads, LinkedIn, YouTube, and emerging social platforms.
• Ensure smooth collaboration with creative, content, SEO, design, and technical teams for timely campaign delivery.
• Monitor campaign performance and track key metrics such as ROI, ROAS, CPL, CAC, CTR, conversion rate, and engagement rates.
• Use analytics tools such as GA4, Meta Ads Manager, and reporting dashboards to support performance analysis.
• Assist in preparing performance reports with clear insights, trends, and actionable recommendations.
• Support continuous optimization through A/B testing, audience segmentation, and creative performance analysis.
• Coordinate with relevant teams for implementation of tracking systems including pixels, conversion APIs, and UTM structures for accurate attribution.
• Collaborate with content and creative teams to develop platform-specific, high-performing digital content.
• Ensure content aligns with brand guidelines, target audience behavior, and platform algorithms.
• Support the development of short-form video, social-first creatives, and SEO-optimized content strategies.
• Assist in improving landing page performance using conversion rate optimization (CRO) principles.
• Conduct competitor analysis, industry research, and audience research to support campaign strategies.
• Maintain trackers, timelines, MOMs, and daily status updates.
• Support Client Managers in client calls and meetings.
• Prepare notes and help ensure alignment between strategy and execution.
• Check deliverables before they are shared with clients.
• Ensure internal teams have clarity on requirements and deadlines.
• Escalate delays, dependencies, and gaps to the Client Manager on time.
• Assist in client communication, ensuring timely responses, updates, and resolution of queries.
• Maintain accurate documentation of campaigns, approvals, reports, and deliverables.
• Coordinate with finance teams for billing, invoicing, and account reconciliation support.
• Support Client Managers in maintaining strong client relationships and ensuring high client satisfaction.
• Identify upselling and cross-selling opportunities based on client performance and business potential and share them with the Client Manager.
• Support preparation of proposals, pitch decks, and business presentations for new and existing clients.
• Stay updated with emerging digital marketing trends, AI tools, platform updates, and algorithm changes.
• Contribute to improving internal processes, workflow efficiency, and team collaboration.

Requirements & Tech Stack

• 0–2 years of experience in a Digital Marketing Agency.
• Experience coordinating with Creative, Content, Social Media, SEO, and Performance Marketing teams.
• Good written and verbal communication skills.
• Strong understanding of digital marketing ecosystems including SEO, paid media, social media marketing, and content-driven growth strategies.
• Basic understanding of digital advertising campaigns across platforms such as Google Ads, Meta Ads, LinkedIn, and other performance channels.
• Strong analytical mindset with the ability to interpret data and generate insights.
• Familiarity with analytics and reporting tools such as Google Analytics 4, ad dashboards, and performance reporting systems.
• Ability to multitask and manage multiple client requirements, campaigns, and deadlines in a fast-paced agency environment.

Nice to have

• Ability to maintain trackers, MOMs, and reports.
• Basic understanding of campaign reports and performance metrics.
• Working knowledge of PowerPoint, Excel, and Google Sheets.
• Familiarity with modern marketing approaches such as automation and AI-driven marketing tools.

Benefits

• Flexible Work & Work-Life Balance – 5-day work week, shift timing options, occasional Saturday availability.
• Competitive Compensation – Salary packages aligned with skills, experience, and role.
• Leaves & Statutory Benefits – Leave entitlements and statutory benefits as applicable under prevailing laws, including PF, gratuity.
• Learning & Growth – Professional development, training, and opportunities to build new skills.
• Collaborative Culture – A supportive environment that encourages innovation, creativity, and teamwork.