Performance Marketing (Content), Intern
Lokal
Bengaluru, Karnataka, IndiaFresher2h agovia LinkedIn
This job at a glance
- Who can apply
- Freshers and up to 1 year
- Must know
- MarketingStatisticsGoogle Ads
- Nice to have
- Content writing
- Work
- On-site in Bengaluru · internship
- Pay
- Not stated by the employer.
- Skill demand
- Marketing52%Content writing41%Statistics2%Google Ads2%of 44 similar fresher jobs posted in India this week
- Listed
- 3 Nov 2026 · still open
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About the Role
Lokal is seeking a hands-on Performance Marketing (Content) intern to manage end-to-end digital marketing. This high-ownership role involves running ads, creating content ideas, tracking, and optimizing performance. Training and guidance will be provided.
Key Responsibilities
- Study the audience, market, and competition for assigned apps to write ads that drive downloads and first purchases.
- Determine angles, hooks, formats, and scripts for ad content.
- Brief designers and video editors on creative concepts and ensure output aligns with intent.
- Ship multiple creative variants per campaign (80-100 per week).
- Conduct A/B tests, analyze results, and iterate on strategies.
- Track campaign performance by market and ensure creative localization for each audience.
Requirements & Tech Stack
- Knowledge in performance marketing content or growth marketing.
- Hands-on exposure to Meta Ads & Google Ads campaigns.
- Strong copywriting skills (English + regional language preferred).
- Understanding of performance metrics such as CAC, ROAS, CPI, CTR.
- Experience working with creative and video teams.
- Data-driven mindset with strong analytical skills.
What We Offer
- End-to-end ownership of marketing initiatives.
- Training and mentorship from leadership.
- High learning curve with direct business impact.
- Performance-based growth opportunities.