Junior Social Media Marketing Executive

About the Role

We are looking for a creative, proactive, and result-oriented Social Media Executive who can manage the company's social media presence, develop engaging content, and ensure consistent brand communication across all digital platforms. The candidate will be responsible for managing social media activities across Gemara Group's verticals, including Craft My Event, Indian Flower Company, and Flower Mandi, while maintaining a distinct content strategy and brand identity for each.

Key Responsibilities

• Manage and maintain the company's social media accounts, primarily Instagram, Facebook, and other relevant platforms.
• Plan, schedule, and publish regular posts, reels, stories, and promotional content.
• Maintain a consistent posting calendar across all business verticals.
• Monitor comments, messages, engagement, and audience interactions.
• Create engaging reels, posts, stories, and promotional creatives.
• Handle basic video editing and content optimisation.
• Develop creative ideas based on current social media trends.
• Write engaging captions, hashtags, and relevant content descriptions.
• Ensure all content aligns with the company's branding and communication standards.
• Coordinate with the event operations and guest relations teams for event-related content.
• Ensure proper camera and microphone arrangements for planned shoots.
• Coordinate BTS (Behind the Scenes) shoots, event highlights, and client testimonials.
• Ensure photography and videography coverage of important event moments.
• Prepare scripts, cue cards, and content requirements at least one day before scheduled shoots.
• Coordinate with the designated shooter to capture event highlights, team involvement, and guest experiences.
• Develop content that highlights the company's work, services, team, and achievements.
• Showcase client testimonials, customer reviews, BTS moments, and event experiences.
• Ensure the company's social media profile reflects its overall work and not just event decor or product photographs.
• Explore creative campaigns and promotional opportunities for all business verticals.

Requirements & Tech Stack

• Basic knowledge of social media platforms and content management.
• Good understanding of Instagram trends, reels, and digital content.
• Basic video editing skills.
• Creative thinking and content ideation abilities.
• Good communication and caption-writing skills.
• Ability to coordinate with multiple internal teams.
• Time management and organisational skills.
• Previous experience in social media management or digital marketing will be preferred.

Key Performance Expectations (KRA)

• Consistent and timely posting across all social media platforms.
• Quality and creativity of published content.
• Timely coverage of events, BTS, and testimonials.
• Growth in reach, engagement, and audience interaction.
• Proper coordination with the marketing and operations teams.
• Timely submission of content calendars and performance reports.

About Company

Seven Seas is a hospitality group with several ventures under its umbrella such as events, catering, banquets, hotels, cloud kitchens, digital marketing, and several other projects.