Social Media Intern (Clipping)

About the Role

As a Social Media Intern at House Of Edtech, you will manage and grow assigned social media pages. This role requires understanding content performance, creating content based on insights, publishing consistently, tracking performance, and actively contributing to page growth.

Position Details

• Employment Type: 3-Month Internship (Full-Time)
• Education: Not specified
• Location: Remote
• Work Days: 6 Days/Week (Sunday off)
• Work Hours: 11:00 AM – 8:00 PM
• Laptop Requirement: Personal laptop is mandatory.

Key Responsibilities

• Social Media Management & Growth
• Manage assigned social media pages across Instagram, YouTube, Facebook, X (Twitter), and other relevant platforms.
• Create, edit, and publish engaging social media content, including Reels, Shorts, posts, carousels, videos, and other formats.
• Maintain a consistent content calendar and publishing schedule.
• Identify opportunities to increase views, reach, followers, subscribers, engagement, and overall page growth.
• Repurpose existing content into different formats suitable for different platforms.
• Take ownership of assigned pages and contribute actively to their growth.
• Content Creation & Editing
• Develop content ideas based on current trends, audience interests, viral formats, and platform behaviour.
• Write engaging captions, hooks, titles, descriptions, hashtags, and other supporting copy.
• Perform basic-to-intermediate video editing for social media content.
• Create basic thumbnails, graphics, carousels, and other social media creatives.
• Use tools such as Canva, CapCut, Adobe Premiere Pro, or similar platforms to create and edit content.
• Experiment with different content formats and creative approaches to improve organic performance.
• Trend Research & Content Analysis
• Stay updated on current social media trends, viral content formats, and platform-specific developments.
• Study high-performing Reels, Shorts, posts, and creator accounts to understand why certain content performs well.
• Analyse content hooks, topics, formats, and posting strategies that drive engagement.
• Identify new content opportunities based on audience interests and platform behaviour.
• Continuously explore and test new approaches to improve content performance.
• AI Tools & Workflow Improvement
• Use AI tools for content ideation, scripting, research, editing, video generation, and image generation.
• Explore AI-powered tools and workflows to improve content creation speed and quality.
• Repurpose existing content efficiently using AI-assisted workflows where relevant.
• Experiment with new AI-based content creation tools and techniques.
• Identify opportunities to streamline repetitive tasks and improve overall execution.
• Performance Tracking & Analytics
• Monitor page performance and evaluate which content formats, topics, hooks, and publishing strategies are working.
• Track key metrics such as views, reach, followers, subscribers, engagement, watch time, retention, and organic page growth.
• Identify areas for improvement based on performance data.
• Experiment with different content strategies and measure their effectiveness.
• Maintain content consistency while focusing on measurable improvements in page growth.

How Your Performance Is Measured

Your performance will be evaluated on how effectively you contribute to growing the assigned pages. Key performance indicators include:

• Views and Reach
• Followers and Subscribers
• Engagement
• Watch Time and Retention
• Content Consistency
• Organic Page Growth

Requirements & Tech Stack

• Actively use Instagram, YouTube, Facebook, or X and understand how these platforms work.
• Ability to analyse viral Reels and Shorts and understand why they performed well.
• Good understanding of current social media trends, content formats, and audience behaviour.
• Ability to create decent-looking social media creatives using Canva or similar tools.
• Basic video editing skills and the ability to independently create acceptable social media videos.
• Familiarity with CapCut, Adobe Premiere Pro, or similar editing tools.
• Comfort with experimenting with AI-based content creation tools.
• Good command of English and the ability to write engaging captions and hooks.
• Basic understanding of social media analytics and performance metrics.
• A proactive mindset, curiosity, and willingness to experiment with new content ideas.
• Ability to take ownership of assigned pages and work independently.
• Understanding that social media growth requires consistency, experimentation, and analytics — not just posting.

Preferred Skills

• Experience managing a personal Instagram page, YouTube channel, or other social media account.
• Previous experience growing a social media page, creator account, YouTube channel, or online community.
• Experience creating Reels, Shorts, thumbnails, carousels, or other social media content.
• Familiarity with Canva, CapCut, Adobe Premiere Pro, After Effects, Figma, or similar tools.
• Experience experimenting with AI video, image, or content creation tools.
• Experience working on college clubs, societies, freelance projects, or creator accounts.
• An active interest in creators, brands, viral content, and social media growth strategies.

What We Offer

• A fully remote internship with a structured work schedule.
• Hands-on experience in social media management, content creation, video editing, and organic growth.
• Exposure to multiple social media platforms and different content formats.
• Opportunities to experiment with AI-powered content creation tools and workflows.
• Practical experience in understanding content performance, audience behaviour, and social media analytics.
• Ownership of assigned social media pages and the opportunity to contribute directly to their growth.