Digital Marketing Executive
MatchLab Talent
Mira Bhayandar, Maharashtra, India0–2 yrs1h agovia LinkedIn
This job at a glance
- Who can apply
- Freshers and up to 2 years
- Must know
- SEOGoogle AdsSocial mediaGoogle AnalyticsLead generationEmail marketing
- Nice to have
- Marketing
- Work
- On-site in Mira Bhayandar
- Pay
- Not stated by the employer.
- Skill demand
- Social media82%SEO59%Google Ads27%Google Analytics26%of 148 similar fresher jobs posted in India this week
- Listed
- 2 Nov 2026 · still open
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About the Role
We are looking for a creative, proactive, and results-oriented Digital Marketing Executive to strengthen our online presence, drive brand awareness, and generate quality business leads.
Key Responsibilities
- Plan and implement SEO strategies, including keyword research and website optimisation.
- Manage and optimise Google Ads and Meta Ads campaigns.
- Handle social media platforms, content planning, calendars, and regular postings.
- Monitor website traffic, campaign performance, and conversions using Google Analytics 4 (GA4) and Google Search Console.
- Create engaging social media content, ad copies, and promotional creatives.
- Track key marketing metrics and continuously optimise campaigns.
- Support content marketing, email marketing, and lead generation activities.
- Identify opportunities to improve online visibility, audience engagement, and lead conversions.
Requirements & Tech Stack
- 6 months to 2 years of hands-on experience in Digital Marketing.
- Good understanding of SEO, keyword research, and website optimisation.
- Practical knowledge of Google Ads and Meta Ads.
- Familiarity with Google Analytics 4 and Google Search Console.
- Experience in social media management and content creation.
- Working knowledge of Canva and Google Keyword Planner.
- Familiarity with SEMrush or Ahrefs will be an added advantage.
- Strong analytical, communication, and organisational skills.
- Practical exposure to SEO and performance marketing.
- Creative mindset with a proactive and data-driven approach.
- Ability to manage multiple marketing activities independently.
- Experience in B2B or SaaS product marketing will be an added advantage.
Key Performance Indicators (KPIs)
Performance will be evaluated based on:
- Growth in organic website traffic and keyword rankings.
- Social media engagement and consistency in posting.
- Advertising performance and cost per lead (CPL).
- Quality and quantity of leads generated.
- Lead conversion rates and overall campaign effectiveness.