Digital Marketing Intern

About the Role

Laneway is a next-generation business management consulting company focused on driving growth through consulting, technology, and media services. This remote internship role for a Digital Marketing Intern focuses on supporting the planning and execution of online campaigns across social media and digital channels. This is an internship role designed to provide hands-on experience in a fast-paced, growth-focused environment.

Key Responsibilities

• Assist in creating and scheduling content.
• Monitor campaign performance.
• Compile basic analytics reports to track engagement and conversions.
• Conduct market and audience research.
• Help optimize landing pages and ads.
• Collaborate with team members to ensure consistent brand messaging.
• Support community management by responding to comments and messages.
• Identify engagement opportunities.
• Propose ideas to improve online presence.

Requirements & Tech Stack

• Skills in Social Media Marketing and Online Marketing.
• Skills in Digital Marketing and Web Analytics.
• Strong Communication skills.
• Basic content creation abilities (copywriting, visual content coordination).
• Familiarity with major social platforms.
• Proficiency with common digital tools (e.g., social media management tools, spreadsheets, presentation software).
• Experience with design or video tools is a plus.

Qualifications

• Understanding of marketing fundamentals, brand positioning, and audience targeting.
• Coursework or projects in marketing or related fields are beneficial.
• Strong organizational skills, attention to detail.
• Ability to manage multiple tasks in a remote environment.