Social Media Marketing Intern

About the Role

Encendido Marketing is seeking a Social Media & Content Creation Intern to join their Miami-based team. This is a 3-month, unpaid, hybrid internship designed to provide hands-on experience in social media strategy, content creation, and influencer marketing.

Key Responsibilities

• Content Creation & Video Editing
• Assist with filming short-form video content for Instagram Reels and TikTok.
• Attend occasional on-site content shoots with clients in Miami.
• Brainstorm creative concepts, trending video ideas, and engaging hooks.
• Edit short-form videos using CapCut or similar platforms.
• Organize raw footage, select clips, and prepare content for publication.
• Support the creation of visually engaging content aligned with client branding.
• Influencer Marketing
• Research and identify influencers and content creators matching client target audiences.
• Build and organize influencer prospect lists.
• Assist with influencer outreach, communications, and campaign coordination.
• Research emerging creators, UGC opportunities, and potential brand partnerships.
• Social Media Strategy & Creative Support
• Participate in brainstorming sessions and content planning.
• Research trends, competitors, and emerging social media strategies.
• Assist with developing content calendars and organizing creative ideas.
• Learn to create content with a purpose, focusing on brand awareness and conversions.
• Support day-to-day creative projects across multiple client accounts.

Requirements & Tech Stack

• Familiarity with Instagram, TikTok, and current social media trends.
• Basic experience with CapCut or another video editing platform (preferred, but not required).
• Based in Miami with reliable transportation for occasional on-site content shoots.

Qualifications

• Genuine passion for social media, content creation, and digital marketing.
• Creative eye for aesthetics, storytelling, and engaging content.
• Organized, dependable, proactive, and comfortable taking initiative.
• Open to feedback and excited to develop new skills.
• Comfortable assisting with filming content and working directly with clients.
• Current college student, recent graduate, or someone looking to begin a career in marketing.
• A positive attitude, strong work ethic, and willingness to learn are highly valued.

Internship Details

• Location: Miami, FL
• Work Arrangement: Hybrid
• Duration: 3 months
• Schedule: Flexible, part-time
• Opportunity: Strong performers may be considered for a paid, part-time role post-internship.