Digital Marketing Executive

About the Role

As a Digital Marketing Executive, you will be responsible for planning, executing, and managing digital marketing activities across various online channels. You will work on social media marketing, content creation, search engine optimization (SEO), campaign management, audience engagement, and marketing analytics to improve brand visibility and drive online growth.

Key Responsibilities

• Plan and execute digital marketing campaigns across multiple online platforms.
• Create, manage, and optimize content for social media platforms.
• Conduct keyword research, competitor analysis, and market research.
• Implement SEO strategies to improve website rankings and online visibility.
• Monitor social media engagement, reach, and campaign performance.
• Analyze marketing data and prepare performance reports.
• Develop and manage content calendars and promotional activities.
• Research digital marketing trends and identify new growth opportunities.
• Collaborate with team members on marketing strategies and campaigns.
• Monitor campaign effectiveness and recommend improvements.
• Assist in improving brand awareness, audience engagement, and lead generation.

Requirements & Tech Stack

• Basic to intermediate understanding of digital marketing concepts.
• Familiarity with social media platforms such as Instagram, Facebook, LinkedIn, and YouTube.
• Knowledge of SEO, keyword research, and content marketing.
• Understanding of digital marketing analytics and campaign performance metrics.
• Familiarity with tools such as Google Analytics, Google Search Console, or similar platforms is preferred.

Qualifications

• Bachelor's degree or currently pursuing a degree in Marketing, Business Administration, Mass Communication, or a related field.
• Strong interest in digital marketing, social media, and online business growth.
• Ability to work on marketing campaigns and practical projects.
• Freshers and candidates with relevant experience are welcome to apply.
• Good communication and creative thinking skills.
• Strong analytical and problem-solving abilities.
• Good teamwork, time management, and attention to detail.

Perks & Benefits

• Competitive, performance-based compensation up to ₹35,000/-.
• Opportunity to work on real-world digital marketing campaigns.
• Professional growth and learning opportunities.
• Practical industry exposure.
• Opportunity to collaborate with a team of marketing professionals.
• Recognition for outstanding performance.