30009305, BE

About the Role

This role is for a Business Executive in the Domestic Sales department, reporting to the Area Business Manager. The objective is to achieve and exceed sales targets in the assigned territory by implementing effective sales strategies to create a positive image of USV among customers.

Key Responsibilities

Sales Management

• Achieve and exceed assigned targets by generating new prescriptions and continuing the existing prescription base (RCPA).
• Ensure product availability at the chemist level.
• Undertake corrective actions to bridge any gaps, ensuring timely escalation in field efforts and strategy execution.
• Implement addition, deletion, and visit frequency updates of Standard Visit List/Chemist Visit List to reach all Standard Visit List doctors / Chemist Visit List retailers according to the assigned frequency.
• Update Monthly Tour Plan / Standard Tour Plan and prepare day-wise coverage plan.
• Follow up with healthcare professionals to achieve desired outcomes for incremental business from both in-clinic and out-clinic activities.
• Demonstrate innovative thinking and perseverance in building relationships with high-end customers, including high-profile healthcare professionals, corporate hospitals, super specialists, and modern trade partners.
• Ensure conversion of non-core doctors.
• Participate in Joint Field Work sessions, review meetings, and cycle meetings.
• Submit timely reports and feedback while adhering to compliance requirements.
• Support line managers with relevant information in joint calls and review meetings.
• Create and regularly update the standard visit list of relevant HCPs, corporate hospitals, chemists, and stockists, monthly tour plan, and coverage plan.

Supply Chain Management

• Conduct periodic retail chemist prescription audits (RCPA) at relevant chemists (modern trade, chains, inside and outside hospitals) to assess prescription flow and product availability.

People and Culture

• Demonstrate Credo values and behaviors to build trust and credibility with customers & colleagues.
• Participate in Learning and Development programmes.

Stakeholder Interaction

• Internal Interaction: With Area Business Manager, Regional Business Manager, Zonal Business Manager, Marketing. Nature of Interaction: Routine communication in connection with specified tasks and handling escalations from accounts. Communication requiring diplomacy, coordination, synergy, and sensitisation on IR matters.
• External Interaction: With Healthcare Professionals / Clearing and Forwarding Agents / Stockists / Chemists / Other Stakeholders (Paramedics, Purchase Officers/Head Nurse- Team Specific). Nature of Interaction: Influence customers through detailed technical explanations of products.

Requirements & Tech Stack

None explicitly stated in the provided text beyond functional competencies.

Qualifications

Professional Experience And Relevant Skills

• Minimum of six months of experience in Pharma sales for candidates with a science background.
• Minimum of two years of experience in Pharma sales for candidates with a non-science background.
• Must possess a strong work ethic, punctuality, and scientific knowledge on products.
• Must demonstrate adaptability and resilience to changing market conditions, agility in approach, and a focus on branding while effectively influencing high-value customers.

Academic Qualifications & Certifications

• Educational Qualification: Bachelor of Science (BSc) Graduate / B Pharma / D Pharma.

Functional Competency

• Customer Orientation
• Achievement Orientation
• Planning & Execution
• Effective Communication
• Exhibits Grit
• Collaboration
• Adaptability
• Integrity and Process Compliance