Analyst/Associate Manager, Ecommerce

About the Role

Publicis Global Delivery (PGD) is seeking an Analyst/Associate Manager for their E-Commerce team. This role involves managing e-commerce platforms, media planning, campaign optimization, and client reporting. The position is open for candidates in Gurgaon, Bangalore, Mumbai, Pune, and Hyderabad.

Key Responsibilities

• Manage E-Commerce Platforms on Amazon Search, Amazon DSP.
• Hands-on experience with media planning, campaign setup, and optimization.
• Perform quality checks on reports and analysis.
• Provide insight sharing on campaign performance and troubleshooting.
• Collaborate with internal teams to provide clients with Search recommendations and optimization strategies.
• Traffic all creatives into the platform and set up campaigns prior to launch date.
• Maintain knowledge of media technology and analytical tools.
• Navigate through third-party systems to complete monthly billing documentation.
• Deliver input on campaign goals, approaches, and methods to establish success metrics and KPIs.
• Utilize MS Excel, Google Sheets, Data Studio, and Presentations.
• Implement automation to save time and increase productivity.
• Involve in performance management.
• Assist in preparing pitches for new clients.
• Maintain daily pacing reports, weekly and monthly performance reports, and post-campaign analysis reports.
• Conduct monthly connects and support MBRs, QBRs, and annual reviews.

Requirements & Tech Stack

• Strong knowledge in various E-Commerce Platforms including Amazon Search, Amazon DSP, Criteo, Citrus, Pacvue, and Skai.
• Proficiency in MS Excel, Google Sheets, Data Studio.
• Experience with media technology and analytical tools.

Qualifications

• Any graduate (Specialization in Marketing, Digital Technologies, Business Management, or a relevant field would be preferred).
• 6 months - 4 Years of experience in Biddable media domain.