Digital Marketing Executive
English Learners
Greater Delhi Area3h agovia LinkedIn
About the Role
The Digital Marketing Executive is a full-time remote role responsible for planning and executing online marketing initiatives that grow English Learners’ audience and engagement.
Key Responsibilities
- Manage social media channels.
- Plan content calendars.
- Publish campaigns across platforms.
- Create and optimize web content for blogs, landing pages, and email campaigns.
- Track performance using web analytics tools.
- Prepare regular reports and recommend improvements based on data.
- Collaborate with the content and academic teams to align messaging, support new course launches, and engage the learner community.
Requirements & Tech Stack
- Marketing skills: campaign planning, audience segmentation, basic funnel understanding.
- Communication skills: clear, professional, ability to write and present ideas effectively.
- Social Media Marketing skills: content scheduling, community engagement, platform-specific best practices.
- Web Content Writing skills: SEO-aware copywriting for blogs, landing pages, and email newsletters.
- Web Analytics skills: experience with tools such as Google Analytics or similar platforms.
- Ability to work independently in a remote environment.
- Ability to manage multiple projects.
- Ability to meet deadlines consistently.
Qualifications
- Relevant qualifications such as a degree or certification in Marketing, Communications, Digital Media, or a related field are beneficial.
- Experience in the edtech or online education sector is an advantage.
- Familiarity with IELTS or English language learning is an advantage.