Graphic Designer

Role: Graphic Designer

Company: Sasahyog Technologies Pvt. Ltd.

Location: Delhi, India

Employment Type: Full-time, On-site

About the Role

Sasahyog Technologies Pvt. Ltd. is dedicated to empowering local and traditional businesses in India with modern digital tools and technologies. The company focuses on helping these businesses compete effectively against larger global players by improving operational efficiency and impact. The Graphic Designer will create visual assets for digital and print media, including marketing materials, social media creatives, website graphics, and branding collateral. The role involves collaborating closely with marketing, product, and business teams to translate concepts into clear, engaging visual designs aligned with brand guidelines. The Graphic Designer will also contribute creative ideas to campaigns that support and highlight local businesses.

Key Responsibilities

• Create visual assets for digital and print media.
• Design marketing materials, social media creatives, website graphics, and branding collateral.
• Collaborate with marketing, product, and business teams.
• Translate concepts into clear, engaging visual designs aligned with brand guidelines.
• Develop layouts, select colors and typography.
• Refine designs based on feedback.
• Prepare files for production.
• Ensure consistency across all visual touchpoints.
• Contribute creative ideas to campaigns.

Requirements & Tech Stack

• Strong proficiency in graphic design tools such as Adobe Photoshop, Illustrator, InDesign, or similar software.
• Skills in layout design, typography, color theory, and visual storytelling for digital and print formats.
• Experience creating marketing creatives for social media, websites, and promotional campaigns.
• Ability to follow and evolve brand guidelines, develop visual identities, and maintain design consistency.
• Effective communication skills.
• Ability to take and incorporate feedback.
• Ability to collaborate with cross-functional teams on-site.
• Enthusiasm for supporting local and traditional businesses and designing for diverse audiences.

Qualifications

• Relevant academic background in Graphic Design, Visual Communication, Fine Arts, or a related field, or equivalent practical experience.
• Strong portfolio demonstrating creative thinking, attention to detail, and a range of design projects.
• Basic knowledge of UX/UI principles and designing assets optimized for web and mobile interfaces is a plus.